MOMENT FILMS WINS REGIONAL EMMY® Working with C+C and Voices.com to Make a Difference
FOR IMMEDIATE RELEASE: Moment Films has won a regional EMMY® working under the direction of advertising agency C+C | IT’S ALL ABOUT THE GOODfor a Washington State television and internet campaign about the dangers of Covid-19. The state-wide campaign highlights the importance of safe social distancing and masking during the pandemic, and has been instrumental in increasing public awareness about this critical issue.
”C+C is a world-class communications agency built to make the world a better place. Their strategic and creative approach is always spot-on, and working with them to help solve some of the biggest issues facing us today is a privilege,” says Moment partner Chris Donaldson. “It’s the type of work we are always happy to produce, and C+C’s approach is second to none.”
Production on the campaign occurred over the course of four months in the summer and fall of 2020, and involved numerous actors, animators, story board artists and talented crew members - and followed all the rigorous statewide Covid-19 safety requirements.
One partner that played an important role in production was Voices.com.
“All the spots except one required voice-over talent, often on deadlines that were super tight and almost impossible to meet,” continues Chris. “But the Voices.com platform, ease-of-use, and wide array of voice-over talent made it a snap. Entering production knowing we have this resource a click away gives us the confidence we need to hit our production timelines and budget. It covers all the bases, each and every time.”
The results? The campaign has reached more than 90% of Washington adults, and generated more than 2 million clicks to the website and 20 million completed video views.
To learn more about C+C | All About the Good, Moment Films, or Voices.com, please visit the following links: