If You’re Stuck Without Story

It’s interesting how many clients we have who initially don’t think they have a story. I think a lot of people overthink this.

Question: what value our you providing to people? There’s your story. You work at the company you work at because…

The answer to that question is the crux of it.

Then, think about the challenges you’ve overcome to get here = more story.

In the Creator world, we try our best to help people attract customers by creating engaging media for them that communicates value. Especially those trying to change the world. That’s part of Moment Film Co’s story.

But the other part, the more interesting part maybe, is the fact that the very fabric of content creation is being torn (or at least deeply changed) by things like AI and a market always rushing to the bottom on pricing. How to protect against that?

We know the answers aren’t always clear. But the more we all work on the ‘why’, the closer we can get to understanding how we can provide value to a world always in flux.

A Simple Way to Think About Story